An entertainment site is running an Experience targeting activity audiences by geographic locations. An entrant France saw Exp A. The following day. They traveled to California (in the U.S) and visited site. Based on the following allocation which Experience would they see?

A. Experience A

B. Experience B

C. Experience C

D. Experience D

Why must primary and secondary success metrics be determined pre-test and not chosen or adjusted after activation? (Choose two.)

A. so that "Conversion Rate of Alternative" can be estimated pre-test

B. because it is not possible to change your primary goal after the test has started

C. so that "days to complete test" can be estimated pre-test

D. to minimize risk of biased metric selection

In the time since a new activity was created and the time it was published the structure of the page was changed. Causing the activity to no appear as created. What must be done to fix this issue?

A. Change the activity type.

B. Rebuild activity.

C. Implement the experience changes on-site.

An Adobe Target Business Practitioner (BP) is creating an Audience in Target. Which type of rule allows the BP to include users based on a category affinity?

A. Network

B. Visitor Profile

C. Custom

What does Adobe Target optimize towards when running an Automated Personalization activity?

A. One single metric

B. The model will determine which goal to optimize

C. Revenue per visitor

In which two channels must Target Form-Based Experience Composer be used? (Choose two.)

A. Emails

B. Kiosks

C. Single-page application

D. Post login pages

When testing an XT Activity with experiences targeted to 'US Visitors'. "Canada Visitors'', and "All Visitors", the following occurs:

The Adobe Target Business Practitioner always qualifies for the "All Visitors' Experience but is expecting to see the "US Visitors" Experience.

What might be causing this behavior? (Choose two.)

A. The Business Practitioner previously qualified for the "All Visitors' Experience.

B. The Business Practitioner's geo location does not match conditions for 'US Visitors".

C. "All Visitors' n a higher priority Experience.

D. All Audiences must be mutually exclusive, so this Activity is invalid.

What is one characteristic of strong success metrics?

A. They must represent the very next step in the conversion funnel so that we can confidently trace cause to effect.

B. They must be relevant to many use cases across the optimization program.

C. They must take into account the specific business objectives of each test.

A company has been using Adobe Anal/tics for thtee years to monitor website Key Performance Indicators (KPI) and is now considering using Adobe Target to report on activities. In which two cases should an Adobe Target Business Practitioner suggest utilizing Adobe Analytics as the reporting source for Target activities? (Choose two.)

A. If the existing Adobe Analytics implementation already collects all the required data

B. When it is mandatory to have a single source of data

C. If the main requirement is to be able to collect data in real-time

D. If an Adobe Target "clicked an element" success metric is required

The product team wants to determine whether a `viewed also viewed'' or bought also bought'' Recommendations logic would drive product views. What is the correct way to test both Recommendations Criteria?

A. Create a new Recommendations activity, and in the Targeting page change the Control traffic allocation to 50%.

B. Create a new A/B test activity, and in the Targeting page select the two Criteria.

C. Create a new Recommendations activity, and in the Experiences page pop-up select the two Criteria.