A client wants to increase website performance by limiting the number of Experience Cloud JavaScript server calls.

Which action should the architect recommend to meet the requirements?

A. Create a data source in AAM for Adobe Analytics

B. Disable the outbound Analytics Destination in AAM

C. Enable Adobe Analytics server-side forwarding

D. Implement the latest version of the AAM Data Integration Library (DIL)

A software company is interested in alerting current customers about upcoming webinars. The company recently published white papers across owned channels.

The client's IT organization has made the following digital investments:

Adobe Audience Manager, Analytics, and Target CMS, CRM, and email platforms from third parties An internally developed data store

Which approach should be used to meet the requirements?

A. Onboard CRM data to data store Create audience segments in data store Share data store audiences with AAM, Target, and their email platform

B. Onboard Adobe Analytics data using third-party service Create segments in AAM Share audiences with Target and their email platform

C. Export CRM data keyed off of plain text email Upload file to AAM Share audiences with Target and their email platform

D. Onboard CRM data using third-party service Create segments in AAM Share audiences with Target and their email platform

A company is using Adobe Analytics, Adobe Audience Manager, and Adobe Target and has implemented the Experience Cloud Visitor ID Service. The client wants to customize website content using Adobe Target, based on first-party data including time on site. The company has asked their architect whether they should push segments to Adobe Target from Adobe Analytics or from Audience Manager.

What two requirements should the architect verify prior to making a recommendation? (Choose two.)

A. Whether they need to stop targeting users when they fall out of the segment

B. Tag management solution such as Adobe Launch deployed on the web property

C. Acceptable latency between when site visitors qualify for the segment and are targeted

D. Use cases the company has purchased from the Audience Marketplace

E. Onboarding approach for CRM data and number of attributes onboarded

An e-commerce client needs to personalize customer experience on its website. The client plans to use Audience Manager for audience development and activation across website, email, and display media platforms.

The client has made the following investments and cannot make any more technology investments in the next 2 to 3 years: Adobe Audience Manager In-house developed Content Management System (CMS) In-house developed Site Personalization platform that supports API-based integration Adobe Campaign Adobe Advertising Cloud Adobe Analytics

What should a solution architect recommend to this client for experience personalization on the website?

A. Integrate Advertising Cloud with Audience Manager using out-of-the-box integration

B. Integrate Data Management Platform that integrates with client's existing website CMS and Personalization platform

C. Integrate the in-house developed Site Personalization platform using Adobe Campaign APIs

D. Integrate the in-house developed Site Personalization platform using Audience Manager APIs

An electronics company plans to target audiences on its own web properties and through paid advertising. There are multiple lines of business, each with well-defined strategies for driving results. The architect has recommended a naming convention to make it easier for digital marketers to locate their segments in the Audience Manager UI.

Which segment name meets these requirements?

A. Personal Electronics – Tablets – Cross-Sell Prospects

B. All Electronics – Membership Level – Platinum

C. Advertising – Ad Group 5 – Banner Ad Placement

D. Page Visitors – 30 Day Site Visitors – Product Pages

A client notices that the traits set up to collect the new attributes in the Natural Match file onboarded last week still do not show any data. After verifying that the trait was set up as an Onboarded Trait, the architect checks the Onboarding Status Report to troubleshoot why no data is showing in AAM for that trait.

Stored Records: 0 Format Error: 0 Invalid AAM ID: 0 No Trait Realized: 123,045 No Matching AAM ID: 4,121

Why is the trait failing to capture any data?

A. Customer has not visited web property

B. Incorrect Key-Value Pair in the uploaded file

C. Incorrect profile merge rule used

D. Experience Cloud ID is not set up properly

An Adobe Target client recently acquired Audience Manager to manage and activate its audiences in the targeting platforms including Adobe Target. The client is planning to implement Experience Cloud ID service in the next 6 months. The client would like to share the audiences with Adobe Target for an onsite promotion program planned to launch next month.

Which recommendation should an architect make to the client?

A. Suggest sharing audiences via Customer Data Feed

B. Suggest sharing audiences via Profiles and Audiences

C. Suggest sharing audiences via Server to Server type destination

D. Suggest sharing audiences via Cookie type destination

A credit card company wants to market its rewards travel program to customers who are currently searching for travel. The company wants to identify those who are booking travel to start in the next 2 weeks.

Which method should an architect select to meet the requirements?

A. Use an onboarding partners service to match bank and travel customers

B. Share customer PII data with the travel partner for them to find matches

C. Ask all travel site partners to provide their CRM records

D. Ask the travel partner to supply a monthly file and use natural match

A company recently implemented Adobe Analytics and needs to enable server-side forwarding to integrate with Adobe Audience Manager. The architect has checked the debugging tool to verify that server-side forwarding is ready to be enabled.

d_cid_ic=31a3da-87g71ma-69f0d2 d_mid= d_nsid=0 d_jsonv=1

The server-side forwarding is not ready to be enabled.

What is causing this issue?

A. Experience Cloud ID Service is not set up

B. Customer ID is not present

C. d_nsid should be 1

D. d_cid_ic is not returning a hashed value

Which statement represents the steps for generating a Customer Data Feed (CDF)?

A. Architect can begin self-service set up using a secure, customer-specific Amazon S3 bucket to start CDF file delivery

B. Audience Manager generates CDF files hourly and stores them in a secure, customer-specific Amazon S3 bucket

C. Architect can begin self-service set up using a secure, customer-specific on-premise file location to start CDF file delivery

D. Audience Manager generates CDF files daily and stores them in a secure, customer-specific on-premise location