What are the two benefits of Calculate Insights compared to Segment criteria?
A. It creates simple logic on row-based operations
B. It creates reusable contents
C. Marketer friendly drag and drop interface
D. It performs complex queries on multiple objects
How long does it take for the suggested values to be visible after being enabled?
A. Up to 1 week
B. Up to 24 hours
C. Instantly
D. Up to 48 hours
What feature is used in Segmentation to create relationships between the Related attributes?
A. Containers
B. Database Expression Operators
C. Attribute Library
D. Streaming Insights
What is a DMO called if it inherits the name, shape, and semantics of the reference object?
A. Custom DMO
B. Standard DMO
C. Data Lake Object (DLO)
D. Data Source Object (DSO)
Which archive formats are supported by Salesforce CDP? (Choose 2)
A. CSV
B. GZ
C. TSV
D. ZIP
What modeling format describe the Individual and Contact Point objects?
A. Jagged
B. Normalized
C. Compress
D. De-Normalized
Activation Target auto configured after connected with the platform
A. SFMC
B. S3 Bucket
C. Personalization through Interaction Studio
D. Commerce Cloud
What does the source sequence reconciliation rule do in Identity Resolution?
A. Source data from disparate systems across the enterprise.
B. Reconcile data by data that's most frequent across records.
C. Sort data sources in order of most to least preferred for inclusion in Unified Profile.
D. Includes data from sources where the data is alphanumerically sequenced.
How does a CDP help reduce advertising costs?
A. By targeting customers efficiently in their preferred channel
B. By reducing the manual process from media buying
C. By increasing the transparency of media spend
D. By helping marketers understand the price of media
Which data model defines the complete set of experiences that customers go through when interacting with a company?
A. Party Data Model
B. Journey Data Model
C. Engagement Data Model
D. Case Data Model