MyCo, an electronics company, wants to recommend television brands to their customers based on incoming emails. As a Strategy Designer working for MyCo, you create the following Next-Best-Action strategy:

If the Email reason is Inquire LG, what does the Results of the strategy contain?

A. LG

B. Sony

C. Sony, LG

D. LG, Sony

MyCo, an electronics company, wants to recommend television brands to their customers based on incoming emails. As a Strategy Designer working for MyCo, you create the following Next-Best-Action strategy: If the Email reason is Inquire Philips, what does the Results of the strategy contain?

A. No offer

B. LG, Sony

C. Philips

D. LG

To run a delta report in the Visual Business Director, a minimum of two___________ are required.

A. data sources

B. input definitions

C. propositions

D. strategies

The Prioritize component sorts offers in _______________.

A. ascending order only

B. descending order only

C. random order

D. ascending or descending order

What is the name of the property that is automatically recomputed for each decision component?

A. Order

B. Propensity

C. Priority

D. Rank

To which types of decisions can Customer Decision Hub be applied?

A. Determining why response rates for a campaign in one region are below average

B. Determining how to optimize the product portfolio to increase market share

C. Determining how to retain a customer and what budget we should spend

D. Determining the cause of a customer's problem

A mobile company wants to introduce new data plans to target students. As a strategy designer, you create new data plan offers. Which offer attribute do you need to set to make the offer available in the contact center?

A. Evidence

B. KeyCode

C. Channel

D. Active

U+ Bank is using adaptive models to offer credit cards and mortgages on two inbound channels: website and contact center. The system architect created an adaptive model configuration, Standard Kerning, which you use in the following decision category:

U+ Bank goes live with 10 types of credit cards and five types of mortgages on their website and in five contact centers. What is the maximum number of adaptive models you can expect to see in the model overview report?

A. 20

B. 15

C. 30

D. 75

You are a company with a new and unique product, and you would like to offer it to the right customer. Given the scenario, which is the most effective rule type?

A. Decision table

B. Scorecard

C. Adaptive Model

D. Predictive Model

You are the Decisioning Consultant on an AI-powered one-to-one Customer Engagement implementation project. You are asked to design the Next-Best-Action prioritization expression that balances the customer needs with the business

objectives.

What factor do you consider in the prioritization expression?

A. offer relevancy

B. customer contact policy

C. predicted customer behavior

D. offer eligibility